Privacy Policy

1. Introduction

LUMÉRNA ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, make a purchase, or interact with our services.

2. Information We Collect

a. Information You Provide

• Name, email address, and phone number (account registration)
• Shipping and billing address (checkout)
• Payment information (processed securely by Stripe, Razorpay, or PayPal — we never store card numbers)
• Product reviews and ratings
• Communication preferences and waitlist signup

b. Information Collected Automatically

• Device information (browser type, operating system)
• IP address and approximate location
• Pages visited, time spent, and navigation patterns
• Cookies and similar tracking technologies

3. How We Use Your Information

• Process and fulfill your orders
• Manage your account and loyalty rewards
• Send transactional emails (order confirmations, shipping updates)
• Send marketing communications (with your consent)
• Improve our products and website experience
• Prevent fraud and ensure security
• Comply with legal obligations

4. Payment Security

All payment processing is handled by PCI-DSS compliant third-party providers (Stripe, Razorpay, PayPal). Your credit/debit card information is transmitted directly to these providers and is never stored on our servers.

5. Data Sharing

We do not sell your personal information. We may share data with:

• Payment processors (Stripe, Razorpay, PayPal) to process transactions
• Shipping carriers to deliver your orders
• Email service providers to send communications
• Analytics services (Vercel Analytics) in aggregated, anonymous form
• Legal authorities when required by law

6. Your Rights

Depending on your jurisdiction, you may have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data
• Withdraw consent for marketing communications
• Data portability (receive your data in a structured format)
• Object to processing of your data

To exercise any of these rights, contact us at [email protected].

7. Cookies

We use essential cookies for authentication and cart functionality. We also use analytics cookies (with your consent) to understand how visitors interact with our site. You can manage cookie preferences through your browser settings.

8. Data Retention

We retain your personal data for as long as your account is active or as needed to provide services. Order records are kept for 7 years for tax and legal compliance. You may request deletion at any time.

9. Contact Us

For privacy-related inquiries, contact us at [email protected].